The emergence of mobile technology has launched the healthcare industry to the next level. Even though this industry frequently deals with complex and sensitive data, clinicians and patients are taking advantage of, and benefiting from, the ever-growing mobile app trend. This has sparked an important discussion about the compliance of health apps.
Business apps have experienced rapid growth in recent years, with companies embracing both internal and external mobile apps to improve engagement, boost productivity and increase sales. However, when you have a great business app idea, it can be hard to know how to bring all its potential to fruition.
The app market has become drastically more competitive over the years and businesses are finding it challenging to be discovered in a sea of competition. Leveraging a comprehensive app launch strategy is essential for paving the way to a successful launch and a fruitful position in the app marketplace.
It’s no longer enough to just develop an app for one platform. Most businesses and brands need to target myriad device types. However, developing for all platforms is challenging, especially for a company with limited resources. Fortunately, cross-platform app development frameworks help solve this problem.
There has been a significant change in consumer focus from what’s on the Web, to the apps on our mobile devices. Businesses are already aware of the need to adapt to mobile. One of the first decisions to make on the app development journey is whether to simply build a web app or to invest… Read more »
As consumer behaviour continues to evolve, businesses need to adapt their strategy to be ‘where their customers are’. As a result, companies are moving rapidly toward making mobile apps commonplace as business tools and assets.
What do most enterprise companies want from app development? Ultimately, a finished product with minimised costs, delivered in the shortest timeframe possible. However, there are a lot of components to the app development process that must be carefully planned to ensure a successful deployment.
With the exponential growth in mobile app usage and downloads, app marketing has become an ever-evolving challenge. As 2018 gets underway, it is important to stay up to date with the latest app marketing trends and techniques for app success.
As technology advances, it will continue to reshape the digital publishing industry and the way in which we consume content. Mobile is now the platform of choice, with the number of people consuming content on mobile devices continuing to rise. In order to successfully compete in the industry, publishing strategy needs to focus on a… Read more »
It is no secret that digital transformation has already begun, with no signs of slowing down. With several industries showing an inclination towards transformation, it is important to start identifying opportunities that enable the digitisation process. To seize these opportunities, businesses need to reinvent themselves in a manner that is compatible with an increasingly digital world and… Read more »