Posted on March 17, 2017 in Best Practices

Strategies for Successfully Launching and Marketing an App

17Mar
Strategies for Successfully Launching and Marketing an App

Apps are now an integral part of digital strategy, with well over 1 million apps in both the Itunes App Store and Google Play. As a result, the market has become increasingly competitive and app discovery poses one of the biggest challenges for businesses.

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Posted on March 10, 2017 in Best Practices

How to Build an App: The Process Behind App Development

10Mar
How to Build an App: The Process of App Development

With the rapid growth of digitisation and smartphone usage, and the ever-changing consumer behaviour, businesses need to invest in mobile strategy. Mobile apps provide businesses with the opportunity to engage their customers, grow revenue and build assets.

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Posted on March 2, 2017 in Best Practices

Custom vs. Platform: 3 Benefits of Using an App Development Platform

02Mar
Benefits of using platform development

Mobile strategy is crucial for future growth in any business. When it comes to building apps, many companies are unsure whether to take a custom or platform development approach. Although the idea of building a custom app from scratch may be appealing, it is important to recognise the hidden costs associated with it.

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Posted on February 22, 2017 in – Health, Best Practices

4 Best Practices for Developing mHealth Apps

22Feb
4 Best Practices for Developing mHealth Apps

Healthcare providers are now recognising patients as customers, tailoring their services to meet specific needs at each stage of the patient journey. mHealth apps are fast becoming one of the best tools for this type of personalised patient-centered care, empowering patients through providing relevant and easily accessible information.

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Posted on February 17, 2017 in – Health, Best Practices

Why mHealth is Essential for Patient Engagement

17Feb
Why mHealth is Essential for Patient Engagement

As the healthcare industry continues to digitally transform, providers are focused on adopting new strategies to enhance workflows and boost patient engagement. In particular, mobile health (mHealth) has introduced new and innovative approaches in healthcare that support patient engagement and value-based care models.

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Posted on February 9, 2017 in Best Practices

Digitisation: The Future of Corporate Strategy

09Feb

Digitisation is occurring at a rapid rate, and businesses are scrambling to adapt. The focus of corporate strategy should now be shifted to implementing new digital initiatives aimed at increasing the efficiency of business.

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Posted on February 3, 2017 in Best Practices

3 Reasons Native Apps Are Better For User Engagement

03Feb
Native Apps vs Web Apps

Apps are continuing to dominate the mobile ecosystem, with the consumption and usage of mobile devices rapidly increasing. Herein lies the importance of implementing native apps as strategy for improving user engagement. 

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Posted on January 27, 2017 in Best Practices

Going Digital: How Digital Strategy Can Improve CSR

27Jan
Digital Publishing saves papers

The integration of Corporate Social Responsibility (CSR), strategy and brand identity has become an integral part of business. Organisations are now leveraging technologies, and digital strategy, to tackle the bigger issues surrounding CSR.

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Posted on January 19, 2017 in Featured Posts, Liquid State News

2016: Liquid State’s Year In Review

19Jan
Year in Review

2016 represented a prosperous and innovative year for Liquid State, as we entered our ‘scale up’ phase. Liquid State successfully delivered integrated communications solutions to major clients both nationally and internationally whilst continuing to refine the Liquid State Platform.

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