The Platform as a Service (PaaS) market has evolved fast, as businesses begin to look for solutions that help speed up processes and minimise costs. Leveraging a PaaS approach brings with it the necessary flexibility and efficiency that is essential for driving business growth.
An alarming number of businesses continue to embrace the old constraints of legacy and siloed content management systems. Introducing a single source of truth platform can help companies breakdown these silos and achieve higher productivity and workplace efficiency.
Business apps have experienced rapid growth in recent years, with companies embracing both internal and external mobile apps to improve engagement, boost productivity and increase sales. However, when you have a great business app idea, it can be hard to know how to bring all its potential to fruition.
The app market has become drastically more competitive over the years and businesses are finding it challenging to be discovered in a sea of competition. Leveraging a comprehensive app launch strategy is essential for paving the way to a successful launch and a fruitful position in the app marketplace.
It’s no longer enough to just develop an app for one platform. Most businesses and brands need to target myriad device types. However, developing for all platforms is challenging, especially for a company with limited resources. Fortunately, cross-platform app development frameworks help solve this problem.
There has been a significant change in consumer focus from what’s on the Web, to the apps on our mobile devices. Businesses are already aware of the need to adapt to mobile. One of the first decisions to make on the app development journey is whether to simply build a web app or to invest… Read more »
As consumer behaviour continues to evolve, businesses need to adapt their strategy to be ‘where their customers are’. As a result, companies are moving rapidly toward making mobile apps commonplace as business tools and assets.
What do most enterprise companies want from app development? Ultimately, a finished product with minimised costs, delivered in the shortest timeframe possible. However, there are a lot of components to the app development process that must be carefully planned to ensure a successful deployment.
As the world gradually becomes digitised, digital health trends reveal that more and more patients are turning to their smartphones for health advice, or to track and manage their health. The innovation of the digital health app is accelerating fast and with the adoption of mobile in the healthcare industry growing, the opportunity for apps… Read more »
With the exponential growth in mobile app usage and downloads, app marketing has become an ever-evolving challenge. As 2018 gets underway, it is important to stay up to date with the latest app marketing trends and techniques for app success.