Posted on April 21, 2017 in Best Practices

A People-First Approach: The Future of Enterprise App Development

21Apr
A People-First Approach: The Future of Enterprise App Development

As digital now becomes firmly embedded in every business as an integral part of strategy, it is a focus on people that will ultimately underpin success. With approximately 5 million apps available in the major app stores, the highly competitive nature of the app market makes the ‘build it and they will come’ a risky motto to live… Read more »

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Posted on April 6, 2017 in Best Practices, Featured Posts

iOS vs. Android: Which Platform is Best for App Development?

06Apr
iOS vs Android: Which Platform is Best for App Development?

As the mobile ecosystem continues to expand, businesses are creating mobile apps to capture the connected consumer. Ideally, mobile apps should be developed for both the major app platforms, iOS and Android. However, there is often debate around which platform is best to build on first.

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Posted on March 31, 2017 in Best Practices

App Onboarding: What Is It and Why Do We Need It?

31Mar
App Onboarding: What is it and why do we need it?

Onboarding is one of the most critical phases in an app user’s journey. App onboarding is primarily the first point of contact and therefore is essential for making a great first impression. As a result, it is important to make this process as simple and seamless as possible.

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Posted on March 17, 2017 in Best Practices

Strategies for Successfully Launching and Marketing an App

17Mar
Strategies for Successfully Launching and Marketing an App

Apps are now an integral part of digital strategy, with well over 1 million apps in both the Itunes App Store and Google Play. As a result, the market has become increasingly competitive and app discovery poses one of the biggest challenges for businesses.

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Posted on March 10, 2017 in Best Practices

How to Build an App: The Process Behind App Development

10Mar
How to Build an App: The Process of App Development

With the rapid growth of digitisation and smartphone usage, and the ever-changing consumer behaviour, businesses need to invest in mobile strategy. Mobile apps provide businesses with the opportunity to engage their customers, grow revenue and build assets.

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Posted on March 2, 2017 in Best Practices

Custom vs. Platform: 3 Benefits of Using an App Development Platform

02Mar
Benefits of using platform development

Mobile strategy is crucial for future growth in any business. When it comes to building apps, many companies are unsure whether to take a custom or platform development approach. Although the idea of building a custom app from scratch may be appealing, it is important to recognise the hidden costs associated with it.

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Posted on February 22, 2017 in – Health, Best Practices

4 Best Practices for Developing mHealth Apps

22Feb
4 Best Practices for Developing mHealth Apps

Healthcare providers are now recognising patients as customers, tailoring their services to meet specific needs at each stage of the patient journey. mHealth apps are fast becoming one of the best tools for this type of personalised patient-centered care, empowering patients through providing relevant and easily accessible information.

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