A new study by Accenture shows that creating a superior consumer experience not only improves patient engagement in hospitals but also correlates to 50 percent higher hospital margins. In fact, at Liquid State we see the social and economic value in improving patient engagement in hospitals through apps and integrated communications solutions.
Technology is incrementally shifting the doctor-patient relationship into the digital age. This is truly the case for apps. Apps can enable doctors to directly engage with patients even when outside the consulting room. But what factors do companies need to consider when developing a health communication app to drive patient engagement?
Healthcare continues to evolve into a paperless industry as the professional reliance on mobile and tablet devices grow concurrently. In fact, majority of healthcare professionals are becoming ‘digital omnivores’ as they work between a desktop computer, tablet and smartphone.
CSIRO’s We Feel is a project that aims to verify whether our emotions can be accurately mapped using data from social media. We Feel studies the words people use in their Twitter posts, and maps these words to a wheel of emotions; a colourful hierarchy of joy, love, surprise, sadness, fear and anger.