Posted on December 4, 2013 in Archive

The tale of how newspapers started publishing ebooks


There’s no denying, this is an interesting time for the publishing and news industry. We have seen lots of crossovers between platforms, much experimentation and a whole lot of discussion on where the industry in general is headed. Here’s one combination of format and written word that I hadn’t considered so far – newspapers getting… Read more »

Read More
Posted on November 27, 2013 in Archive

Augmented reality technology is here to stay


Most likely, if you’ve been in a major city in the last five years and viewed a billboard or read a magazine, you’ve encountered an augmented reality campaign. Thanks to the emergence of smartphones the popularity in AR has exploded across the advertising and media industries – but how often are these campaigns successful or… Read more »

Read More